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ENCORE: Serena Williams Wants to Help You Recover Faster

Business Wars Daily

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Serena Williams Launches New Line of Topical Products for Workout Recovery

Tennis champion Serena Williams partners with Consumer Products Pro's Hank Mercier and Eric Ryan to launch a line of affordable pain relief and muscle care products called Will Perform, aiming to compete with giants like Icy Hot. The chapter also mentions Icy Hot's brand spokesperson, Shaquille O'Neal.

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