Storytelling for Persuasion: Insider Tips from James Ontra
Negotiate Anything
00:00
The Power of Simplicity in Communication
The more complex something gets, the more I want to pull away from it. So why is it that simplicity is so powerful when it comes to conveying these messages? People understand simplicity. The more complex you get, the more they distrust you. Find a pain point and join the person in that pain point,. whatever it is in your industry - every industry is built around a pain point.
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