2min chapter

Marketing Against The Grain cover image

Turning a Problem into an Opportunity

Marketing Against The Grain

CHAPTER

Is Twitter Really Good for Brand Awareness?

"It's actually good for personal brands. I don't think it's great at branbill and companies." "I would neverave even contemplated a twitter for user acquisition, because you'uld need to have elan musk type numbers to be able to generate anything" 'You can build a truly great person on brandon,' he says of the best source of information. "'Twitter is not one of those things that maybe people will share some feeback.' And examples of brans who kill twitter,. like there are some brans who do really well on twitter.'"

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