How to Find Your Customer Journey

We need to understand which stages your customer is going through in their buying process. So this is about understanding the stories and messages that will most resonate with the target customer at each stage of the customer journey. At 60 miles an hour, the loudest noise you'll hear in this rolls roise is the clock ticking. The engine is tested for howeve many miles, right? It's that. Now, tip here, modern day brand awareness advertising doesn't really look for key messages. They have not tested to see if that is a compelling message that makes people fall in love with lloyds. Because if they had tested it, they would not have run that ad. A case of