Social tokens, NFTs, and lessons from Uber ft. Matt Alston
Means of Creation
00:00
The Importance of Knowing Who Your Customers Are
G-Money: I would love to hear any transferable learnings you think you gleaned from that time working on the rewards program at Uber and how that could potentially apply to the token realm. A really big part of loyalty and rewards is just knowing who your customers are to begin with, he says. G-Money: You should definitely be using the web two platforms to grow your audience but also need another channel where you can build direct relationships. And a lot of bad is steeped in ideas that are popular amongst loyalty rewards programs in web two.
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