How to Scale a Startup

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Reed Hoffman: To scale an innovative idea, you need to balance creative experimentation and purposeful direction. He talks with Tony Fadal about striking the right balance between creative experimentation and focus direction. You can learn about the special live stream for the Masters of Scale Summit at mastersofscale.com slash summit. Use the discount code podcast to get 10% off.

Creative energy is the raw fuel of entrepreneurship, but if you fail to direct that energy effectively, you risk chasing multiple ideas and delivering none. Tony Fadell learned this lesson time and again through his journey to co-create the iPod, iPhone, and Nest. He shares how he struck the tricky balance of channeling his creative experimentation into world-changing products.

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