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Building Pendo: The Early Struggles & Eventual Strategy for Success

Rocketship.fm

CHAPTER

Navigating Growth Challenges: Shifting Mindsets and Pricing Strategies

This chapter explores Pendo's journey from early struggles to successful growth by shifting focus to larger companies and adjusting pricing strategies. It highlights the importance of adapting sales pitches, pricing impact on product value perception, and the evolving responsibilities with company growth.

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