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The High-Stakes World of Consumer Marketplaces: John Connolly on Trends, Metrics, & Myths

Run the Numbers

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Evolving Business Models in the Tech Era

This chapter examines the transformation of business models and defensibility in the context of technological advancements over the past 15 years. It highlights the shift from tangible to intangible assets as key components for sustainable growth, alongside the challenges faced by consumer-focused companies amid changing investor sentiments. The discussion also covers customer retention strategies, the complexities of measuring it in consumer businesses, and the importance of enhancing user experience to manage churn effectively.

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