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7min chapter
Bloomberg Businessweek Weekend: October 11th, 2024
Bloomberg Businessweek
Peacock's Path to Profitability
This chapter explores Peacock's profitability as part of NBC Universal's media strategy, emphasizing a cooperative model that leverages both traditional and streaming platforms. It examines the evolution of the service amidst the challenges of cord-cutting and the competitive landscape of streaming, including implications of potential mergers. The discussion highlights the necessity of innovative content distribution strategies and audience engagement for Peacock's sustainability in the ever-changing media environment.
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