
this is TOO MENTAL
HUNGRY.
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Uncertainty and the Path to Creative Monopoly
Uncertainty is the key to unlock the door of creative monopoly. Founders and teams must do things that have never been done before. We must lean into uncertainty and fear. It's superpower. Uncertainty means your miles from the competition equals creative monopoly. After six weeks, lots of questioning, it finally made sense. In February 30 evenings, we're like church service. Shut the lappy, pour myself a ginny Tom Tom, wet the baby's head. Can you get that to me by the close of play, please?
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