IBM CFO’s powerful lessons for getting FP&A into Owner Mode
FP&A Today
The Transformative Role of the CFO
This chapter explores the evolving responsibilities of CFOs, shifting from traditional roles to key drivers of growth and strategic initiatives within organizations. It emphasizes the importance of collaboration, customer engagement, and effective storytelling in enhancing finance professionals' influence and decision-making capabilities. By adopting an owner mindset and integrating market insights, finance leaders can contribute significantly to business success beyond typical financial management.
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