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#57: How to Create Memorable Content (with Obaid Durrani & Todd Clouser)

The Dave Gerhardt Show

00:00

Marketing to Non Marketers?

Marketing should be about creating memorable experiences, big and small planting seeds. The best stuff comes from riffing on ideas, trying new things, like doing something that you might think is funny and it's based on something that happened in reality. A lot of people say the boring industries, like, oh, no, are, you know, we have a boring industry or no,. Our buyers want like that technical information and stuff, which is great. But I don't see that as marketing, right? Like marketing should be about create memorable experiences,big and small planting Seeds.

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