The Problem With Data -- Michelle Robbins // Clearlink
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
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Is Your Data Quality a Problem?
We're very reliant on using data for making just fundamental decisions, but we're not nicesarly sure that data is correct. There's not a tremendous amount of transparency around data sources from of these data providers. So you don't necessarily know if the data that you are relying on has been completed. Is that information actually not valid for the purposes that you're using it for?
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Transcript
