3min chapter

Winning the Challenger Sale cover image

#78: Driving Sales Success with Tech-Enabled Teams

Winning the Challenger Sale

CHAPTER

Introduction

Craig Jordan is the founder and CEO of Sessend, a growth and revenue operations consulting firm that works primarily with tech and SaaS startups. "I've always been entrepreneurial since I was a really little kid" He says he taught himself how to build websites for small businesses in college before starting his own company. Craig: A lot of reps fail because they fail to follow up And I have a general rule where if rep doesn't following up I'm kind of an asshole about it But if a rep doesn't follow up with me at least for emails, I don't reply Hey everyone, welcome back to winning the child or sale Today we're kicking off a new month, which means

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