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How to Be a Better Marketer
"We looked at our business from kind of an objective chart instead of just like, oh, this is this person's in the business and does this," he says. "It also helped us identify, okay, who is a good fit for our company based on like character and feeling the role and who isn't" He adds: "I've literally gone from working probably putting 10 to 12 hours into fulfillment a day to maybe like three to four hours a week now."