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Patrick O'Shaughnessy on the Next Big Thing in Passive Investing
Odd Lots
Benchmarking Custom Indexes
With custom indexing, what do people actually bench mark themselves against? Or does it not really matter any more? Like, does your performance compared to a broader index, or a specific index like just not come into the equation as much? So there's two ways to do it, and they're both very, very simple. What one is just to use broad market index. The second would be sort of a custom bench mark. And this would be used by people who have a very clear deviation from something like the rustle three thousand.
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