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SPS-310: The Kindle Storyteller Winner, 2021 - with Rachel McLean

The Self Publishing Show

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How to Set Up a Targeted Amazon Adwords Campaign

i'm going to properly dive into janet's course a again. I have not used the category advertiseng fact, i don't think i've really looked at it. Y when youre gointo cascrit, its very similar process to ifh your directly targeting ason of your targeting product. Youare looking at product instead of key word targeting. And then within that, you have access to all the sub categories across amazon. So initially it will make recommendations to you. There'll be the sub categories that your book is shelled in. But sometimes they'll be ely random. It can work, but you have to monitor the the cost per sale on that.

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