How to Acquire for Capabilities
M&A Science
00:00
Can You Leverage Your Go to Market Motion?
We have sub 30 day sale cycles. Our customer lifetime value is ten x the customer acquisition cost. Can we leverage that go to market motion to bring whatever product that is to market in a much faster way? That's a key part of our analysis. We always consider whether we should build it in house first. There are something that you can build. And so we launch a recruiter platform. We'll launch a platform for marketers in 20 22.
Transcript
Play full episode
