5min chapter

The Knowledge Project with Shane Parrish cover image

#76 Frank Stephenson: Pushing the Limits of Innovation

The Knowledge Project with Shane Parrish

CHAPTER

Design and Engineering in a Corporation

Designers and engineers have an awful relationship, says cartisan. Engineers don't like being pushed in this elevative direction because it puss puts them at they're not at ease with trying to figure out something very quickly that hasn't been done before. The moment a designer gets all excited and starts invisioning the future and coming out with ideas that haven't been proven or developed, that puts him at risk of not delivering what he's promised. When you work ah with a hir end company, where you're you're expected to do something innovative - these exotic companies need to stand out.

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