5min chapter

The Bill Simmons Podcast cover image

The Untradeable SGA With Michael Pina and the Future of Everything With Derek Thompson

The Bill Simmons Podcast

CHAPTER

Is There a Pandemic of Streamers?

TikTok is eating attention among young people, changing the way that people discover songs and television shows. Anything that absorbs people's attention like this is going to be the next frontier in advertising. The one that I think is impossible to predict is the big social platforms and what's next for them. Facebook will not get anyone under 25 aging into their demo.

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