Look What We Made Her Do: How Taylor Swift Built The Swiftie Cult
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Exploring Taylor Swift's Fan Engagement and Community Building
The chapter delves into Taylor Swift's unique approach to building a close-knit fanbase through personalized interactions, secret sessions, and gratitude towards her fans. It discusses the intricate dynamics of the Swiftie culture, rewarding fans for their support and creating a sense of exclusivity. The conversation also touches on conscious consumerism within fandom, gender dynamics, and the evolving perceptions around fan culture.
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