Earn Your Happy cover image

249: How to Achieve High Performance with Less Stress with Mastin Kipp

Earn Your Happy

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The Polyvigal Theory of Marketing

When I was doing my TED Talk preparing for it, I wanted to know how to connect with my audience in the first like two minutes. The only thing that they could find is the TED Talks that were most watched had a difference between 350 or to 500 more hand gestures right away. So I was right away on my TED Talk, I was like, Oh, just I was a hand gesture freak. And what's crazy Laurie, the conversions have gone up. But now the context is, you know what, this piece of content needs to create safety. Yeah. That's authentic.

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