1057: Harness the Power of the MEDDIC Framework, with Meghann Misiak
Sales Strategy & Enablement by Revenue.io
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The Importance of Coaching and Training for Frontline Managers in Sales
This chapter discusses the significance of coaching and training for frontline managers in sales. It emphasizes the lack of sufficient coaching provided by many companies, which leads sellers to seek external training and support. The conversation also explores the growth of sales enablement as a career path and the challenges of bringing individuals along that path without sales experience.
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