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Inspiring with a Product Vision by Netflix Director of Product
The Product Podcast
Product Vision - Building Empathy, the Creation Phase and How to Evangelize
i hope that these three steps will also help you bring your product vision to life as well. So first of all, starting with empathy, who is your customer and what are their needs? And i'm not really talking about what are their problems, because you are going to think about some of the problems. Customers sometimes don't even know what the problems are, but you have this visceral understanding of the needs. I generally, when i ask a product manager, tell me about your product, i look for this ability to show that empathy and this deep, deep understanding of the customers needs and the customers mine set....
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