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Prada's earnings, Nike's NFT lawsuit and a conversation with Rent the Runway CEO Jennifer Hyman

The Glossy Podcast

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Innovating Engagement: RCS and Beauty Brands

This chapter features a discussion with the CEO of Rent the Runway about the transformative potential of Rich Communication Services (RCS) in marketing. It explores how beauty brands leverage social media and personalization to connect with consumers, particularly the younger demographic, enhancing customer engagement through tailored shopping experiences.

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