The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics cover image

359. From Stuck to Success: Proven Strategies for Breaking Through Barriers with Adam Alter

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

00:00

Introduction

Dr. Adam Alter, a professor of marketing and author of 'Irresistible' and 'Drunk Tank Pink', is introduced as the guest on the Brainy Business podcast. The host discusses his background, previous books, and academic research focusing on judgment, decision-making, and social psychology.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app