Marketing organizations are not taking the time to say, let's pause for a minute on our massive wheel of content creation. Every continent marketer that i've talked to feels this because they're by trying to find sources and try to find proprietary status. And if you can be a leader in your organization right now, in your niche a mich ha, everyone sayit, then you will definitely lead the conversation,. Because it isn't lacking.
How do you scale and profitize? You create the perfect buyer persona. But not all personas are created equal. Find out why.
Daniel gets deep into conversation with Adrienne Barnes, the Founder of Best Buyer Persona. In this fascinating dive you’ll hear why most buyer personas suck, how to get it right, and why talking to customers and internal stakeholders is key to your success.
You’ll also hear how Best Buyer Persona leverages a four-pronged research approach to learn who your buyers are, how they behave, and why they behave the way they do.
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