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How to Use Modular Content & Netflix-Style Content Hubs to Engage HCPs

Elevate Medical Affairs Podcast Channel

CHAPTER

The Pros and Cons of Content Hubs

The power of such hubs and specific video on audio content. If we were the Mercedes dealer, we would be seeing the information that people are searching through at our hub. And by recognizing what content people are interacting with, we would then know how to engage them personally in a more strategic way. Third party channels like landscapes and the communities of the world are the channels that already have an audience.

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