The Importance of Multiple Revenue Advantages in a Successful Launch

You know, I really believe that you are really going to have a truly successful company within the first few months of launching. And in the launch phase is the most critical. When we get to market, it is like, okay, if this isn't working, we better start figuring out a way to make it work right now. But at the end of the day, this launch phase has one place to get to the win. And that's product market fit.