447. Go Lean to Achieve More with Allan Dib
Marketing Speak
Marketing Campaigns, Hiring a Marketing Coordinator, and Developing In-House Expertise
The chapter explores marketing campaigns that underperformed, the need for a marketing coordinator to improve efficiency, and the importance of building in-house marketing capabilities. It emphasizes the continuous nature of marketing, the value of consistent actions like podcast episodes, and the impact of implementing processes on business growth.
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