House of Macadamias: A Guide to Success and Failure

2min Snip

00:00

Play full episode

Summary

Transcript

Episode notes

House of macadamias has a special place in my heart the founders Brandon and Carmen they are avid listeners to this podcast. They actually started their company after listening to this pot and reading my book angel it's incredible warms my heart. House of macadamia never runs discounts but they always give a special offer just for our twist listeners get a free box of nebibian see salted macadamia nuts plus you'll get 20% off your order with code twist 20 now I got a question for you here is this movie so good that it's going to get remade with the next level of stars no I don't know I think what it what it is going to do

This Week in Startups is presented by:

Vanta. Compliance and security shouldn't be a deal-breaker for startups to win new business. Vanta makes it easy for companies to get a SOC 2 report fast. TWiST listeners can get $1,000 off for a limited time at vanta.com/twist

Embroker. The Embroker Startup Insurance Program helps startups secure the most important types of insurance at a lower cost and with less hassle. Save up to 20% off of traditional insurance today at Embroker.com/twist. While you’re there, get an extra 10% off using offer code TWIST.

House of Macadamias is the next big health trend! Get 20% off your first purchase and a free box of Namibian Sea Salted Macadamia Nuts at houseofmacadamias.com/twist by using code twist20!

Today’s show:

Lon joins Jason to extract the business lessons from the film Blackberry (2:19). The two discuss the company’s rise and fall, the benefits of having multiple co-founders (9:11), the psychology of framing (23:05), knowing when to "fake it 'til you make it" (56:19) and much more!

Time stamps:

(0:00) Cold open! “What got us here won’t get us there.”

(2:19) Jason and Lon intro Business Breakdowns - a new series!

(5:51) Blackberry cast breakdown

(9:11) Lessons: Importance of having multiple, complementary co-founders and market pull

(13:25) Vanta - Get $1000 off your SOC 2 at https://vanta.com/twist

(14:32) Lessons: “Burn the boats,” importance of diligence, product velocity

(21:51) Embroker - Use code TWIST to get an extra 10% off insurance at https://Embroker.com/twist

(23:05) Lesson: Framing the product or pitch

(26:11) Lesson: Importance of riding and recognizing paradigm shifts

(31:04) Lessons: Marketing as a status symbol, real-world virality, being of action, “bend don’t break”

(36:50) Lesson: What got you here won’t get you there

(40:53) House of Macadamias - Get 20% off and a free box of Namibian Sea Salted Macadamia Nuts at https://houseofmacadamias.com/twist by using code TWIST20

(42:12) Lessons: Blackberry’s downfall, importance of focus, product association

(53:13) Lesson: Knowing when to cash in your chips

(56:19) Lesson: Know when to “fake it ‘til you make it”

(59:51) Business Breakdown Awards, presented by Jason and Lon

Read LAUNCH Fund 4 Deal Memo: https://www.launch.co/four

Apply for Funding: https://www.launch.co/apply

Buy ANGEL: https://www.angelthebook.com

Great recent interviews: Steve Huffman, Brian Chesky, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland, PrayingForExits, Jenny Lefcourt

Check out Jason’s suite of newsletters: https://substack.com/@calacanis

Follow Jason:

Twitter: https://twitter.com/jason

Instagram: https://www.instagram.com/jason