Exploring the Impact of Early High-End Skincare Usage and Tween Identity Shift on Youth Aging Perception

This chapter explores the growing trend of young girls shopping for high-end skincare and makeup products at Sephora, highlighting concerns about premature focus on aging and the disappearance of the tween fashion phase among Gen Z.

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In this week's episode, I explore the "Gen Z is aging like milk" discourse and consider the impact of 'Instagram face' on how we expect young women to look.

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Timestamps:

4:13 Why the internet thinks Gen Z looks old

8:25 The impact of Instagram face on the Gen Z beauty standard

12:12 Theory one: The death of tween culture

16:40 Theory two: Injectables & plastic surgery younger

23:33 Theory three: Nostalgia dressing & glam makeup

26:54 Theory four: Vaping