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4min chapter
237 (Lead) Founder-Led Sales: Taking Your Startup to Market (Peter Kazanjy, Atrium)
30 Minutes to President's Club | No-Nonsense Sales
Intro
This chapter discusses an innovative sales book on cold calling, featuring unique elements like QR codes for voiceovers. It also explores strategies for founder-led sales, focusing on targeted outreach and effective techniques for understanding ideal customer profiles.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode