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The Future of Search

People vs Algorithms

CHAPTER

The Luxury of News: Media in Transition

This chapter examines the idea of news as a luxury commodity and the challenges it faces regarding accessibility and quality. It highlights the shift from traditional media to personal brands in podcasting, particularly focusing on the implications for news consumption and brand identity. Through a discussion on the evolving landscape and the resilience of established media entities, it underscores the necessity for differentiation in an age dominated by sensationalism and digital innovation.

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