Richard Banfield: ‘A product is a non human salesperson’
Make It Happen Mondays - B2B Sales Talk with John Barrows
What Got You Interested in Product?
Fresh till soil was a product design company that helped engineering lead companies add another layer of presentation and interaction to their products. Bhut, it was a scientific approach that actually drove a lot of the work we wrote. The first book that we wrote was called designs print. It was a concept that was developed, developed by a bunch of folks at school,. banches called g v at the moment. And then over 15 years i think we had something much bigger than them just reseived ourselves as an Apple-like company. I'm not sure what got me into product per se but being a scientist, it obviously occurred to me to approach this from a scientific point of view. We're going
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