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Intro Econ 7: Advertising & Race

Planet Money Summer School

CHAPTER

From Mailroom to Success: Tom Burrell's Advertising Journey

This chapter explores the career journey of Tom Burrell, from starting in the mailroom of an advertising agency to becoming one of the best copywriters in the industry. It discusses his creative ideas, highlights racial dynamics in the advertising world, and showcases his successful campaigns for brands like Continental Airlines and McDonald's.

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