Mobile Apps for Political Campaigns and Advocacy, with Thomas Peters
Social Media and Politics
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How Do You Determine the Value of Your Points?
It varies widely. Part of our induction process for a new client is asking them to line up what their top goals are. What do they, what their supporters doing and those the actions that we will give more points to. And I saw one was even Star Wars movie tickets when it came out. That was a huge, yeah, that was a hugely successful thing. They had a couple extra tickets to be the first to see one of the Star Wars movies. People did thousands of actions to get that for the Brexit app. The top 10 supporters got a poster signed by Boris Johnson. So people were very, very excited to have earned that.
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