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Join me, Nik (https://x.com/CoFoundersNik), as I interview Derek (https://x.com/derkolstad). In this insightful episode, I dive deep with Derek, a newsletter guru who has amassed over 600,000 subscribers across his platforms â including the impressive Daily UI â all without spending a single dollar on ads!
I'm on a mission to hit 10,000 subscribers for my own newsletter in just 60 days, and Derek shares his incredible journey and actionable strategies. We discuss everything from crafting the perfect message and building a distribution system to the power of lead magnets and the nuances of newsletter monetization, including ads, affiliate marketing, and selling your own products.
Is my ambitious goal even possible? Derek weighs in with his expert advice.
Questions This Episode Answers:
Is reaching 10,000 subscribers in 60 days crazy?
What's the difference between a top-down and a bottom-up newsletter growth strategy?
How do you grow a massive email list without paid advertising?
What are the different ways to monetize a newsletter for ongoing cash flow?
When is the right time to start monetizing your email list?
Enjoy the conversation!
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Love it or hate it, I'd love your feedback.
Please fill out this brief survey with your opinion or email me at nik@cofounders.com with your thoughts.
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This week we covered:
00:00 Building a Subscriber Base: The Journey Begins
03:06 Monetization Strategies for Newsletters
06:01 Understanding Newsletter Metrics and Performance
08:57 Defining Your Audience and Value Proposition
11:52 Creating Engaging Content and Community
14:46 Growth Strategies: Trojan Horse Tactics
18:07 The Importance of Early Monetization
21:00 Final Thoughts and Actionable Steps
