
135: B2B marketplaces part 1 – why now for B2B?
Zero to Infinity
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B2B Supply Chains Are Getting Digitized
As an Indian consumer, we broadly consume $1 trillion of goods every year. From 2006 to 2017, all the innovation that the country saw was in the end consumer stack. As the B2C customer got digitized, slowly the B2B supply chains also started getting digitized. So here we are seeing $2 trillion of B2B transactions happening with multiple different cuts where there would be a lot of marketplaces created. That's why the sector is so interesting now. And even as matrix, we have doubled down in this particular sector in terms of investments.
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