12min chapter

Nudge cover image

I watched 300 TV ads: Here’s how they nudge you

Nudge

CHAPTER

Psychological Tactics in Advertising

This chapter examines how advertisers harness behavioral biases like curiosity and social proof to enhance their strategies, analyzing effective ads in the process. It highlights the significant findings from watching 300 commercials, illustrating how various psychological principles are commonly employed to shape consumer perceptions and boost engagement.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode