EP30 | Ryan Singer - How Basecamp “interrogate” their customers to build a world-class product using the jobs-to-be-done framework
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The Number One Piece of Advice for a New Product to Day Market?
Amf: Don't follow what the big companies do as your model. When it comes to scale, more isn't better. We use very long running, separate, fuature branches that we merge at the end of six weeks. Our aps are actually a 90 % hybrid where we use a little bit of native code and interaction in the most essential places where you really need speed and responsiveness. H tmel over the wire is is perfectly fast and and perfectly suitable for 90% of projects. Same thing with with phonaps, we don't need everything that we do to be super native with a fancy animation. And there's also the way we're organized, like thae many things
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