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138 - How to Quickly Grow Your Newsletter Without Ads with Derek Kolstad

Nikonomics - The Economics of Small Business

CHAPTER

Strategies for Growing a Local Business Newsletter

This chapter discusses innovative strategies for effectively growing a newsletter aimed at small local businesses, emphasizing the importance of clear goals and community engagement. It explores methods such as lead magnets, networking, and leveraging existing connections to attract subscribers without paid advertising. Additionally, the chapter highlights interactive content and retention tactics, showcasing how to transform a small newsletter into a thriving platform.

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