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10min chapter
How Airbnb Went From $0 to $85B Valuation with Mona Gandhi, Early on Airbnb’s Growth Team
Product Growth Podcast
Localizing Airbnb: Strategies for Global Growth
This chapter explores the critical role of localization in Airbnb’s expansion strategy, focusing on how cultural differences shape travel behaviors across various regions. It discusses the challenges of adapting marketing, payment systems, and user-generated content to fit diverse global markets, particularly in Asia.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode