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126 - Lance Lipkus, Vice President, Travel Leaders Group

Airlines Confidential Podcast

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The Airkive Dot Net Is Now Boarding

i've said before on the show that i think loyalty programmes sort of need a recalebration in a post pandemic world, when there aren't as many business vellers travelling. But what american has done here may be part of that too. They're thinking, hay, if our customer base going forward is not as frequent a traveller, but we still want them really engaged with the company and involved with the company. So this might be the first of what we might see as several reiterations of what loyalty means in a post pendemic world. We'll be right back with more airlines confidential and a talk with lance lipkis promotional support for airlines. Confidential comes from

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