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Blackberry The Phone The Podcast

CANADALAND

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The Unorthodox Plan to Infiltrate Fortune 1000 Companies

Balsalie bought wireless data networks that the carrier didn't know what to do with. He made it easy for influential managers and executives to link the addictive Blackberry system into their corporate email without involving the IT department. Ram even priced the devices so they fell within executives' discretionary spending budgets.

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