2min chapter

The Weekly Take from CBRE cover image

The Impossible Dream: How big projects get done—and why many fail

The Weekly Take from CBRE

CHAPTER

The Iron Law of Project Management

If you want to persuade a reader that something is worth doing or is interesting to know about, you need to have good stories about it. We don't stop there, however, because we want a scholarly base for what we are saying. So in addition to the stories, we also have actually the world's largest database on project performance. 16,000 plus projects are the basis for this book,. where we can test all sorts of ideas on the data.

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