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The Importance of Streamlining Your Sales and Marketing
70% of our customers are first-time homeowners. So very much an individual, maybe sometimes like last year, my co-founder Justin and I split a home. From time to time, there are institutions that we work with, but just doesn't represent as large of a total revenue. And then work with some sort of like family offices, high net words. Gotcha. Well, it just seems to make a lot of sense and very logical. For customers, like streamlining it can really enhance the experience.