
Season 2 Finale: Web3 - What’s Next?
TechMagic with Cathy Hackl
The Challenge for Brands in the Metaverse
Philip Rosedale: Brands are not ultimately going to be successful in virtual worlds until those virtual worlds are both large and populated with a goodly number of brands' customers. He says the same problem exists today with the metaverse projects that are going on. "There isn't any population of a greater size than Second Life," he adds.
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