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#83 — Selling Morning Brew For $75M + How To Use Content As Leverage With Austin Rief

The Next Generation

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How to Optimize Your Email Marketing Program

We were doing gibalas e fur program we ere just humming. The business was just absolutely that r firworner was humming, which made us more confident to spend money on grows marketing. We ran ads in every single email news letter you could possibly find. What we noticed the highest quality source was when we ran ad. It makes sense there were people out there who were just newsletter people. And even if we hadn't ran an ad in a science news letter with a hundred or subscribers, not everyone cares about business,. but the people who do are also news letter people.

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