How TikTok Can Help You Make Money on Social Media Platforms

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I was thinking about this a lot while I was working on the episode of Good for You that you did with Kate from embedded newsletter. And something that she talks about in that episode, everyone should go listen to it is just that she really lays out the ways that a new world talking about TikTok and Instagram exists. Like we get sold,. we get sold this promise of virality, we get sold a promise of easy, huge audience growth. That's like the promise that they're selling us when we're making content for these spaces. As soon as you figure it out, it is in the platform's interest to change the game. So you keep chasing.

Today, on The Twelfth House, we’re talking to Amelia Hruby, PhD, feminist author, educator, podcaster, and the founder of Softer Sounds, a podcast studio for entrepreneurs and creatives.

Over the past decade, Amelia has been a university professor, a community organizer, and a radio DJ. Now, she helps babes get their voices off social media & onto the airwaves with her podcast Off the Grid: Leaving Social Media without Losing All Your Clients.

If you’ve been with us for a while you’ve definitely heard Amelia's genius editing skills via this podcast, but today we’re lucky to be sitting down with her to chat about her journey of growing her business to six figures in a year, while going totally dark on social media.

We’re musing on:

Amelia’s journey of becoming an influencer, getting a book deal, and raising money to market her book

What sparked her disillusionment with Instagram and created a catalyst for going completely “dark” on social

How she manages friendships and business partnerships without Mr. Zuck

How she markets her services without relying on social media algorithms

What skills and values entrepreneurs should focus on vs. the skill development that social media demands of us

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This podcast is edited by Softer Sounds Studios

Our detailed show notes can be found @ www.holisticism.com/journal

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